December 18, 2018 By Adam Willson
A great benefit of having a website design that is responsive is that the conversion rates will be better. There is no need to worry of losing traffic. You may use CSS across the devices so that the users have a unified design approach and it also offers a consistent look.
There is a need for consistent user experience as it will create a positive impact and people also like to see the familiarity in the site offering the ease of navigation. This must be available in all the devices. The performance, functionality and the consistent feel and look assures a win.